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15 October 2021

What is Corporate Culture?

Emine Çelik Uzun
| Blog
What is Corporate Culture?


The key to success for companies is a corporate culture based on a shared belief, strongly implemented and supported by the established strategy and structure. It is the beliefs and behaviors that determine how a company's employees and managers handle business dealings that develop in the macro environment, as well as their interactions within the company. Corporate culture is reflected in a wide area, from the rules within the institution, the opportunities provided to the employees, customer relations and ongoing operations.

What is Corporate Culture?

Corporate culture is the sum of the values, beliefs, ethics and attitudes that make an institution unique and give an identity, as well as guiding all the practices of the institution. Although it is often tried to be defined on the basis of a piece of the puzzle (such as rules and possibilities), it should be kept in mind that these definitions are sufficient to describe only a piece of reality today. The real definition is the big picture that comes together from small parts.

Characteristics of Corporate Culture

Institutions are, in a sense, alive. Therefore, in order to achieve success, they have to create their own culture and clearly define the lines that define them. Creating corporate culture is a process that requires the participation of every manager and employee. In this process management, the dynamics of the company should be examined at both micro and macro levels, and the corporate culture should be created in accordance with these dynamics.
Corporate culture significantly affects the way employees, business partners, suppliers and customers view your company. In this context, the growth of the company's business volume also ensures that the work is done correctly and on time, and even that the employees of that institution are satisfied with the work they do.

How to Create a Corporate Culture?

Every being is a reflection of good and bad experiences. Companies are also included in this definition. Stories of success and struggle with difficulties are the leading players in the formation of corporate culture. Some suggestions that we think are useful in this process while creating corporate culture are as follows:

1- Appreciation

An institution survives with the gains it has achieved as a result of the productivity of its employees. The sense of belonging that develops in employees is the main factor that positively affects their commitment and productivity. When the success achieved by an employee is appreciated financially and morally by the institution, it motivates other employees to be successful.

2- Feedback

Feedback should be given importance to develop a sense of belonging and to show the value given to employees on the road to success. Employees who see the existence of managers who can freely share their ideas and listen to their ideas will significantly increase their motivation and commitment to the organization.

3- Company Values

One of the most fundamental issues of corporate culture is company values. Although it is possible to announce the company values ​​both inside and outside the organization with a mission statement, you should pay attention to the fact that the steps you will take afterwards are compatible with this statement.

4- Team Spirit
The strong bonds established between employees and the feeling of cooperation are very important in terms of corporate culture. Today, although it is not possible to bring employees together, it is possible to organize various events and allow bonds between employees to develop with the help of technology.

5- Development

Institutions should care about the training and development of their employees. In order to make learning and development a part of the corporate culture, to activate the potential existing in internal resources and to make it an indispensable part of the institution, it is a valuable and important issue.

6- Personalizing the Experience

Each employee has different characteristics within himself. People with different characteristics, on the other hand, perceive the culture you want to make them a part of differently. To minimize these differences and win over each individual, it is necessary to find different approaches and ways to personalize the employee experience.

While creating corporate culture, you should not ignore technological opportunities in managing all processes related to your employees. Stafik is ready to offer you all the technology support you need for HR management.